Like many people during the pandemic, the founders of Kind Earth Goods found themselves spending a lot of extra time indoors. As a couple, they have always been conscious of the environment but being at home really highlighted how many of our household items are made from plastic. What was worse, better solutions were hard to find.
They decided to make a significant change and help others do the same. Together, they started Kind Earth Goods with the intention to create alternatives to everyday items that are kinder to the earth. So they started with the item we used the most; the everyday ball point pen.
After months of research they understood that they wouldn't be able to immediately bring the world a 100% biodegradable perfect pen, but they could create a pen that was better for our planet and our environment. The Better Pen was born!