CULT+KING® CREAMPOP | Conditioning Cleanser for Hair | Transform your routine for clean, shiny, bouncy, soft hair. Gently cleanse and condition without stripping hair. Say goodbye to the old-school routine of traditional shampoo that strips your hair of natural oils and shortens the life of your color, then slathering on silicone-filled conditioner to restore the appearance of moisture and shine. With CREAMPOP Conditioning Cleanser, you are one and done, and your hair will love you for it. Read how CREAMPOP Breaks the Dumb Shampoo Cycle.
CULT+KING® CREAMPOP | CONDITIONING CLEANSER FOR HAIR
CREAMPOP PERFORMS BRILLIANTLY ON ALL TEXTURES, INCLUDING FINE HAIR.
Ta-da! This is a big deal. Many conditioning cleansers excel on thick, curly, dry hair, but leave medium-to-fine hair looking flat and dirty. Not CREAMPOP. We love all you beautiful humans, so we made a conditioning cleanser that can work for all your different hair textures from thick and curly to fine and straight.
CREAMPOP IS FORMULATED WITH VEGETABLE BETAINE FROM SUGAR BEETS INSTEAD OF INDUSTRIALLY-ENGINEERED PERMANENTLY-CHARGED QUATS (Quaternary ammonium compounds).
This is another big deal for us. CREAMPOP’s ingredients don’t build up on hair, keeping hair light, lively and more manageable. It’s also environmentally-friendly when rinsed down the drain. Ingredient nerds, unite!
CREAMPOP HELPS YOUR SCALP STAY HYDRATED, REPLENISHED AND MOISTURIZED.
That’s because we add B vitamins and plant-based humectants to every bottle to help your scalp gain and maintain moisture. Our devotion to scalps knows no bounds.
Brush or comb your hair before showering to detangle.
How much to use? We measure CREAMPOP in pumps from the bottle. One pump is roughly nickel-sized. Everyone uses a different number of pumps depending on their hair type and length. Many people with short or fine hair use 1-2 pumps of product per wash. Some people with longer, thicker, or coarser hair use as many as 6-8 pumps per wash. Start with a little; you can always add more! CREAMPOP is super concentrated, so when in doubt, use less!
A key to helping use less: apply it more accurately. Rub it between your hands first, then lightly spread your hands over your head and hair to get the product where you want it. (As opposed to putting a blob on your head, spreading it around, and then adding another blob, etc. the way people tend to apply shampoo.) Focus mostly on your scalp first, then work the product down through the ends of your hair. It will FEEL different than a regular conditioner; it won’t be a shellacked coating of thick product, but that doesn’t mean it’s not working! Many mainstream conditioners use silicones or other “natural” synthetics to gloss over the opened cuticle of wet hair and plug it up, leaving your hair feeling smooth under your hands. BUT that smoothness also means product residue, synthetic chemicals, hydral fatigued hair, etc. CREAMPOP won’t have that thick synthetic coating in the shower, but that’s actually good!
You need it at the roots to remove the oil. You need it at the ends to moisturize.
Use the tips of your fingers or our silicone scalp scrubber to work the product, especially in the areas with the most dirt/oil/sweat buildup. Using the scalp scrubber in a circular motion can cause tangles in some hair; some users use it like a comb to avoid tangles.
Some people enjoy the deep tissue massage of the scalp scrubber but only apply as much or as little pressure as is comfortable for them.
Apply CREAMPOP first in the shower and rinse out last to give it maximum time for the best cleansing and softening results.
Some people like to add a little water at the end of this step and keep massaging CREAMPOP into their hair to loosen it up before rinsing.
The rinsing part is where your hair actually gets clean. This is when the CREAMPOP, which has now attached itself to the dirt, oils, sweat, and dead skin cells on your scalp, is actually removed and takes all that yucky stuff with it.
A lot of times, when you picture rinsing, it may look like they show in the commercials, like standing under the cascade of water and letting it run over your head. For CREAMPOP, it helps to actually picture re-scrubbing all the same areas you initially applied the product under the flow of water. Many people use our silicone scalp scrubber brush even more during this stage. Really lift the hair up and away from the scalp, run your fingers or the scalp brush through all parts of it, and make sure the water flows through so it can truly dissolve all the product and wash away.
A note here because so many people have low-flow showers these days: If you can, adjust your shower’s water pressure. The higher the water pressure, the easier it is to get that product out! This is what mimics a salon bowl experience, which is high pressure applied right at the hair.
Also very warm water will help dissolve dirty hair oils to rinse out with the CREAMPOP.
We recommend applying CULT+KING TONIK or SUPERWATER to towel-dried hair after showering to rebalance the pH and seal the cuticle.
Also, after you use CREAMPOP, you may need to use less of your styling products because CREAMPOP acts as a pre-product. Any products you may use during styling for smoothing or ‘slip’ may require less because CREAMPOP will naturally add a ‘slip’ factor by creating naturally nourished, moisturized, smooth hair.
If you routinely use styling products that leave your hair coated in silicone, CREAMPOP is not formulated to remove it. The silicone may stay on your hair and weigh it down, so you might not get the optimal bouncy, moisturized CREAMPOP clean. We recommend using traditional shampoo and CREAMPOP instead of conditioner for your first use. If you continue using silicone styling products, add shampoo to your CREAMPOP routine once every two weeks.
If your definition of clean hair means that your hair feels dry and devoid of all moisture and oils, remember that CREAMPOP replaces your dirt, greasy hair oil with clean, moisturizing oils. CULT+KING is a product company of, by, and for hairstylists who believe that 2nd or 3rd day hair is SUPERIOR to just-shampooed too-clean frizz and that a little moisture in hair makes it smooth and looking its best. If this is a new paradigm for you, please keep an open mind as you try CREAMPOP or any co-wash for the first time.
We’ve all been trained for a very long time by drug-store shampoo. Transform your thinking. CREAMPOP presents new possibilities.
Ingredients (Most to Least):
Aqua (Water)
*Carthamus tinctorius (Safflower) Seed Oil
Stearyl Alcohol
*Prunus amygdalus dulcis (Sweet Almond) Oil
Cetearyl Alcohol
Cetearyl Glucoside
Brassicamidopropyl Dimethylamine
Vegetable Betaine
*Ricinus communis (Castor) Seed Oil
*Vitis vinifera (Grapeseed) Oil
*Orbignya oleifera (Babassu) Seed Oil
*Borago officinalis (Borage) Seed Extract
Punica granatum (Pomegranate) Seed Oil
Brassica Campestris/Aleurites Fordi Oil Copolymer
*Musa paradisiaca (Banana) Fruit Juice
Pelargonium graveolens (Geranium) Flower Oil
*Rosmarinus officinalis (Rosemary) Leaf Oil
Lavandula angustifolia (Lavender) Oil
*Mentha piperita (Peppermint) Oil
Vegetable Glycerin
Caprylhydroxamic Acid
Lactic Acid
Glyceryl Caprylate
Panthenol
Biotin
Niacinamide
Cyamopsis tetragonoloba (Guar) Gum
Tocopherol
*denotes organic ingredient
We strive to keep these lists as up-to-date and accurate as possible, however ingredients are subject to change over time. For the most up-to-date listing of ingredients in each product, please refer to product packaging.